Blog AIR Media-Tech - page 14

Insights & Trends - page 14

21 Aug 2025

Budget? Handled. Should You Try Big-Budget Content? A Guide for Smaller Creators

We’ve all seen it. A massive MrBeast-style set. Stacks of cash. People screaming in excitement as someone wins a car or a private island, or something even more ridiculous. You click. You watch to the end. You’re hooked, even though you already kind of knew what was going to happen.

Budget? Handled.

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21 Aug 2025

Budget? Handled. Should You Try Big-Budget Content? A Guide for Smaller Creators

We’ve all seen it. A massive MrBeast-style set. Stacks of cash. People screaming in excitement as someone wins a car or a private island, or something even more ridiculous. You click. You watch to the end. You’re hooked, even though you already kind of knew what was going to happen.

78% of Holiday Revenue Maintained – YouTube Lounge Music Winning Formula 78% of Holiday Revenue Maintained – YouTube Lounge Music Winning Formula

During the festive period from January to March, there may be a decline in views. The excitement of Q4 fades, brand budgets shrink, casual viewers disappear, and what’s left is a cold stretch where most channels brace for lower everything: views, CPMs, revenue.

20 Aug 2025

Brand Deals vs YouTube Ad Revenue: What Pays More Long Term? Brand Deals vs YouTube Ad Revenue: What Pays More Long Term?

There’s a belief that brand deals are where the real money is, not the ad revenue. Well, after all if brands can pay $10k per integration, why sweat over the tiny amount per view from AdSense?

From Broken Recommendations to 81K Engaged Views From Broken Recommendations to 81K Engaged Views

Our partner, a localized Spanish kids’ channel, had regular uploads and a loyal audience. But the numbers told a different story.

19 Aug 2025

How to Register Song in Indonesia How to Register Song in Indonesia

If your track is online, it can end up anywhere. And if it lands in Indonesia, one of the biggest music markets in the world, you need to be ready legally.

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What Will Happen If You Avoid Cultural Aspects While Translating Videos?

9 Dec 2024

What Will Happen If You Avoid Cultural Aspects While Translating Videos? What Will Happen If You Avoid Cultural Aspects While Translating Videos?

You’ve created content, translated it for a new audience, and gotten a reaction you didn’t expect – confusion, awkward silence, or even backlash. Why does this happen? It’s not just about the words you use. It’s about the culture behind those words. Ignoring cultural nuances can make your content feel out of place, irrelevant, or worse, offensive.

10 Mistakes You Should Avoid While Translating Video to a New Audience

6 Dec 2024

10 Mistakes You Should Avoid While Translating Video to a New Audience 10 Mistakes You Should Avoid While Translating Video to a New Audience

What does it really take to make your content click with a brand-new audience? Is it just about translating, or is there more to it, like nailing cultural nuances or finding the right tone?

How Does Video Translation And Dubbing Affect Your Revenue?

5 Dec 2024

How Does Video Translation And Dubbing Affect Your Revenue? How Does Video Translation And Dubbing Affect Your Revenue?

Did you know language might be the only thing standing between your channel and thousands of new viewers? Think about it: 66% of YouTube’s top content is in English, but only 18% of the world speaks it. That’s a lot of people skipping your videos simply because they’re not in their language.

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