Creators Spotlight

If you’re a YouTube creator, you’ve probably asked yourself: How can I make my existing content generate more income? Producing new videos week after week is exhausting, and let’s be real—it’s not always sustainable. But don’t forget! You can always boost your earnings by sharing your content on other platforms.

If you're a musician on YouTube, you know how tough it can be to make a consistent income. YouTube loves regular posting, but let’s be real—it’s nearly impossible to produce music videos once or twice a week.

We bet you're guilty of not subscribing to all the channels you watch on YouTube, just like most of your viewers who enjoy your content but forget to hit that subscribe button. In this article, we have compiled 5 strategies on how to grow a YouTube channel and how to get your viewers to subscribe on YouTube. Let's go through them step by step!

YouTube has revolutionized the way content creators showcase their skills and engage with a massive audience. Many have turned their channels into full-fledged business, relying on YouTube monetization, ad revenue, and investments to put bread on the table. The only thing is, the game ain't as easy as it used to be.

The YouTube world now welcomes another leader in terms of subscribers. Kids Diana Show has reached 100 mil subscribers, which makes this channel the first winner in the kids vlog category. Currently, the only two individual YouTubers with the same number of subscribers are MrBeast and PewDiePie.

We would like to share how to earn additional income on YouTube with the help of short videos using the AIR Creators Ecosystem partner success as an example.

With the pandemic, more and more people choose to spend their time on YouTube, watching entertaining and educational videos or other content. Finding videos on YouTube is getting easier as advanced algorithms now find content that perfectly matches your interests and goals. This makes YouTube the winner among all other social media based on time spent on the platform.