Articles by Natalia Prokopchuk - AIR Media-Tech Blog
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Nataliia Prokopchuk

Gaming & Creative Economy Specialist

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Nataliia Prokopchuk

Gaming & Creative Economy Specialist

Nataliia stands out in both gaming and the creative economy fields. She dives into everything from Twitch streams to YouTube gameplay, combining years of experience with in-depth research. When she’s not exploring the latest trends, she’s uncovering creative solutions and sharing her adventures — from streaming marathons to industry insights. Follow Nataliia for a fresh perspective that blends hands-on expertise with engaging stories from the world of gaming and beyond.

Author's articles

What to Do When the New Videos Stop Bringing Views: True Crime Channel Case

10 Nov 2026

What to Do When the New Videos Stop Bringing Views: True Crime Channel Case What to Do When the New Videos Stop Bringing Views: True Crime Channel Case

Our partner’s channel covers true crime stories in their long-form videos. In May 2026, two weeks after joining the AIR network, the channel’s views started suddenly declining. Recommendations all but disappeared. By the time traffic came back three weeks later, the channel started to grow faster than before: views up 62%, subscribers up 117%, and revenue nearly doubled. Here’s how they did it.

Famous YouTubers Who Got Hacked and How They Got Their Channels Back

10 Nov 2026

Famous YouTubers Who Got Hacked and How They Got Their Channels Back Famous YouTubers Who Got Hacked and How They Got Their Channels Back

Famous YouTubers get hacked too, and rarely because of a weak password. Linus Tech Tips lost three channels to a fake sponsorship file in 2023, and a hacker group got into the channels of Logan Paul and other Studio71 creators in 2017. Here are four channels that were hacked, how each one got back, and what the story means for your own channel.

Rejected from YPP for Reused or Inauthentic Content: What to Fix Before You Reapply

6 Nov 2026

Rejected from YPP for Reused or Inauthentic Content: What to Fix Before You Reapply Rejected from YPP for Reused or Inauthentic Content: What to Fix Before You Reapply

A YouTube Partner Program rejection for reused or inauthentic content means the reviewers looked at your channel as a whole and couldn't see enough of your own work in it. Usually, it's a pattern, like clips with thin commentary or videos built from one template. You can fix that pattern and reapply 30 days after a first rejection.