Olha Yezerska
Digital Storytelling Expert
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Olha Yezerska
Digital Storytelling Expert
Olha is a digital storytelling expert with a background in the creative economy and graphic design. With a strategic eye on social media trends, she transforms concepts into compelling narratives that help content creators connect with their audience. Follow her for a creative take on storytelling in today’s digital world.
Author's articles
18 Sep 2026
I Signed a Contract with a Distributor — Did I Just Lose My Rights to My Music?
If you’re an independent artist in the Philippines, you’ve probably experienced this moment: You upload your music. You click ‘Agree’ on the Terms & Conditions. And then it hits you: “Wait… did I just sign away my rights?”
14 Sep 2026
How to Edit Videos So Viewers Don't Drop Off at Minute 8
In an AIR analysis of 100 long-form channels, the top 25% ranked by average view duration held viewers 20–30% longer than the rest of the sample, and the gap traced to how they edit their videos. Viewers drop off before minute 8 because of editing rhythm, and the fix is one of 5 cutting patterns and a working library of 21 YouTube editing techniques.
14 Sep 2026
Poll Strategies That Boost YouTube Engagement (With Cases)
CheapPickle gets 300K+ votes on absurdist, low-stakes polls. Jenny Hoyos gets 400+ reactions from simple one-tap questions. Even faceless channels like Lofi Girl use polls to turn passive viewers into an active community. Meanwhile, plenty of Community Tab polls close with under a hundred votes. The difference comes down to two things: when you post the poll, and whether it connects to something you are about to publish.