Articles by Olha Yezerska - AIR Media-Tech Blog
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Olha Yezerska

Digital Storytelling Expert

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Olha Yezerska

Digital Storytelling Expert

Olha is a digital storytelling expert with a background in the creative economy and graphic design. With a strategic eye on social media trends, she transforms concepts into compelling narratives that help content creators connect with their audience. Follow her for a creative take on storytelling in today’s digital world.

Author's articles

How to Upload Music to All Major Platforms: Step-by-Step Checklist

13 Feb 2026

How to Upload Music to All Major Platforms: Step-by-Step Checklist How to Upload Music to All Major Platforms: Step-by-Step Checklist

Getting your music online across major streaming platforms is one of the most important steps in building your audience and earning revenue as an artist today. But each platform has its own rules and pathways, and many don’t let artists upload directly without a distributor. This guide walks you through how to prepare, how to upload, and how to deliver music to the most popular platforms: Spotify, Apple Music, Amazon Music, YouTube Music, and Deezer.

9 Music Distribution Myths Artists Still Believe — Fact-Checked by Experts

11 Feb 2026

9 Music Distribution Myths Artists Still Believe — Fact-Checked by Experts 9 Music Distribution Myths Artists Still Believe — Fact-Checked by Experts

With the rise of independent music scenes across Southeast Asia, more artists are taking charge of how their music gets released, distributed, and monetized. Yet, despite the accessibility of digital distribution, many myths persist that can cost artists time, money, rights, and growth opportunities.

Most Popular Beauty & Fashion YouTubers in 2026

4 Feb 2026

Most Popular Beauty & Fashion YouTubers in 2026 Most Popular Beauty & Fashion YouTubers in 2026

Beauty and fashion YouTube in 2026 looks very different from what it was even five years ago. Tutorials alone are no longer enough. Want to turn content into long-term businesses? You need authority, personality, strong formats, and diversified monetization.