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Mariia Loboda

Creative Economy Consultant

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Mariia Loboda

Creative Economy Consultant

Mariia builds narratives that move the creator economy forward. She turns data, product notes, and chaos into clear ideas that creators actually care about. Big on details, allergic to fluff, and occasionally funny on purpose. Follow Mariia if you enjoy when content strategy actually makes sense.

Author's articles

Where to Find Collaboration Partners on YouTube?

27 Sep 2026

Where to Find Collaboration Partners on YouTube? Where to Find Collaboration Partners on YouTube?

A good collaboration is the fastest borrowed audience on YouTube: one video that reaches two (or more) creators’ subscribers at once. And finding them is easy once you start looking for them where creators in your niche already gather: YouTube search and comments, subreddits like r/NewTubers, active Discord servers, Facebook creator groups, and creator networks like AIR. Pitch one specific, mutual idea by email or DM, then publish through YouTube's built-in Collaboration feature, which now lets up to 10 creators share a single video or Short across every partner's audience.

YouTube AI Policy 2026: Likeness Detection and the NO FAKES Act — What Creators Need to Know

26 Sep 2026

YouTube AI Policy 2026: Likeness Detection and the NO FAKES Act — What Creators Need to Know YouTube AI Policy 2026: Likeness Detection and the NO FAKES Act — What Creators Need to Know

YouTube has widened access to its deepfake detection tool four times in eighteen months, which is a fair measure of how quickly the problem is moving. Since May 17, 2026, it has been open to everyone: any creator aged 18 or over who owns or manages a channel can switch on Likeness Detection and have the platform scan new uploads for their face.

Creator Earnings Compared: YouTube vs TikTok vs Instagram in 2026

24 Sep 2026

Creator Earnings Compared: YouTube vs TikTok vs Instagram in 2026 Creator Earnings Compared: YouTube vs TikTok vs Instagram in 2026

A creator with 500,000 TikTok followers can earn less from TikTok's view payouts than a YouTube channel with 100,000 subscribers earns from ads. The difference is in what each platform pays for: YouTube shares ad revenue on watch time, TikTok pays from a reward pool and through sales, and Instagram leaves the paying to brands.