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Mariia Loboda

Creative Economy Consultant

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Mariia Loboda

Creative Economy Consultant

Mariia builds narratives that move the creator economy forward. She turns data, product notes, and chaos into clear ideas that creators actually care about. Big on details, allergic to fluff, and occasionally funny on purpose. Follow Mariia if you enjoy when content strategy actually makes sense.

Author's articles

Retention Editing: Why a Clean Edit Can Still Lose Viewers

13 Oct 2026

Retention Editing: Why a Clean Edit Can Still Lose Viewers Retention Editing: Why a Clean Edit Can Still Lose Viewers

Your video can look finished from the first frame to the last and still lose viewers at the same points in every upload. Smooth transitions and a matched color grade decide how it looks. Whether someone sits through the next ten seconds depends on what the edit gives them to stay for.

Outdoors with Erik Now Earns as Much on MSN as on YouTube

1 Oct 2026

Outdoors with Erik Now Earns as Much on MSN as on YouTube Outdoors with Erik Now Earns as Much on MSN as on YouTube

A cleanup video tells you everything in the first frame and the last one. What the yard looked like, what it looks like now, and nothing in between that asks you to know the family or the town. Outdoors with Erik is 376 of those, and 499,000 YouTube subscribers who have already seen most of them. Between January and June 2026 that finished library paid the channel $41,779.06 on MSN. Nothing was filmed for it.

YouTube AI Disclosure in 2026: Label It Yourself or YouTube Will

30 Sep 2026

YouTube AI Disclosure in 2026: Label It Yourself or YouTube Will YouTube AI Disclosure in 2026: Label It Yourself or YouTube Will

If your uploads involve AI anywhere, the disclosure question was mostly yours to answer at upload. Since 27 May 2026, YouTube also answers it for you: when its systems detect photorealistic AI you did not declare, the label goes on anyway.