Insights & Trends
16 Jul 2025
Why MrBeast-Style Videos Are So Addictive (and Expensive) MrBeast formula, even when he first appeared on YouTube, wasn’t new, it was just used rarely and incorrectly. If you want to make your videos similar, you don’t have to throw massive amounts of cash to build warehouse-sized sets.
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Show all16 Jul 2025
Why MrBeast-Style Videos Are So Addictive (and Expensive) MrBeast formula, even when he first appeared on YouTube, wasn’t new, it was just used rarely and incorrectly. If you want to make your videos similar, you don’t have to throw massive amounts of cash to build warehouse-sized sets.
15 Jul 2025
The Evolution of PewDiePie’s Content: From Let’s Plays to Commentary to Vlogs For creators and audiences alike, PewDiePie’s name is at least familiar. But if you think Felix Kjellberg’s success has been about sticking to one formula, you’ve missed the point entirely. PewDiePie’s journey isn’t about "Let’s Plays," commentary, or even vlogs. His channel matured along with him. Let’s break down his transformation not as fans, but as creators looking to extract hard-earned lessons from a channel that redefined what “creator longevity” looks like.
14 Jul 2025
What PRM Can You Expect from Shorts in 2025? Want to know everything about YouTube Shorts CPM in 2025? The thing is — Shorts don’t have CPMs. That metric you’re used to seeing on long-form content (Cost Per Mille, aka how much advertisers pay for 1,000 impressions)? It doesn’t apply here.
14 Jul 2025
+125M Views With AIR’s Dubbed Audio Tracks YouTube audio tracks work much better this year, and our partners proved it! This case is about the kids YouTube channel we have worked with for years.
11 Jul 2025
How a 24/7 Stream Unlocked 49% Profit Growth for This News Channel We talk to a lot of creators who are doing pretty well. But we know that “pretty well” isn’t the limit.
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AI Tools
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2 Jul 2025
TOP 7 AI Video Generators Most AI video tools that promise ‘studio-quality in seconds’ are not entirely truthful, since even the best AI video generators as of now aren’t perfect.
25 Jun 2025
What Do Popular Video Dubbing Tools Sound Like? Sometimes global reach can seem like a confusing task. So many fancy tools, services, instruments that you just don’t know which ones can do the job right. With the new AI dubbing feature that YouTube introduced not too long ago, the discussion has sparked anew: which AI dubbing tools work well?
3 Feb 2025
Decoding the AI Impact: Is Your YouTube Channel at Risk? How about sipping coconut juice on the beach while the entire YouTube video creation process is managed by AI tools? It's already possible. But the question here is: "What does YouTube think about content that heavily relies on AI automation?" Will it impact your YouTube channel's monetization or ranking? In this piece, we are going to clarify this topic.
On air
Show allDuration 10 Min
Author Olha Kapinos
Last updated 26 Jun 2025
What VidCon 2025 Really Taught Us (That You’ll Actually Use)
Duration 4 Min
Author Nataliia Prokopchuk
Last updated 23 Jun 2025
YouTube Tests Multiplayer Gaming: What Does It Mean for Streamers
Duration 4 Min
Author Olha Kapinos
Last updated 17 Jun 2025
Creators Need Funding — So We Helped Launch Royalty.io
YouTube Hacks
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10 Jul 2025
16 Must-Have Apps for YouTube Content Creators We talk to creators every day. Some are just getting started. Some are pulling in millions. But they all have one thing in common: a set of tools that help them grow, optimize, and monetize.
9 Jul 2025
The Best AI Tools for Making Thumbnails that Actually Get Clicks If your thumbnails don’t get clicks, your videos die in the feed. You’ve probably stared at YouTube analytics wondering why a killer video is flatlining. Nine times out of ten, the thumbnail didn’t do its job.
2 Jul 2025
Royalty-Free Music Libraries for YouTubers You’d rather do anything than spend hours finding the right track for your YouTube video, right? Plus, you want music without risking a copyright claim or demonetization. Luckily, there are plenty of royalty-free music libraries available.
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