YouTube

You’ve got a channel, you’ve been uploading consistently, your views are looking solid, and the watch time isn’t bad either. But… where are the subscribers?

In this day and age, creators are no longer limited by language barriers. Many YouTubers, in fact, have figured out that producing content in multiple languages is actually allowing them to gain much more popularity globally.

If the YouTube Membership feature is implemented correctly, it can generate 46% or more of your channel’s total revenue.

YouTube's auto-dubbing feature? It’s... getting there. Sort of. You’ve probably tested it already and realized pretty quickly that it’s not exactly Pixar-level voice acting.

Want to make your videos accessible to viewers worldwide, but don't know how to add YouTube multi-language audio? Let's figure it out.

YouTube’s Community Tab is one of the most underrated features on the platform. But every time we start working on it with a creator, the results are anything but average. Engaging your audience with polls, for example, often leads to instant interaction boosts, more returning viewers, and a noticeable uptick in video performance.

Aiming for a global audience on YouTube makes a lot of sense when you consider the language diversity among its users.

This story starts with a deep dive by Epidemic Sound. They ran a massive study in 2024, asking thousands of creators how they actually make money. We’ve looked at the data. Then we compared it to what’s happening across 3,000 YouTube channels we manage at AIR Media-Tech.

Want to reach a global audience on YouTube? Translation can work wonders for that matter!

Thinking about expanding your YouTube channel to reach a new audience in different languages? It’s an exciting opportunity, but one big dilemma always arises: Should you start a second channel or stick with just one?