AIR Creators Ecosystem

YouTube Shorts are a core part of how creators grow and earn. And when you combine Shorts with smart localization, the numbers speak for themselves.

AI can help you write a good script for YouTube. But how? There is a blueprint for that.

Reaction videos are still powerful, but the easy wins are gone. Today, people have watched too many blank-stare faces, fake laughs, and lazy edits. If you want to make engaging reaction videos on YouTube now, it’s about effort, not just a camera and a video.

If you’ve turned on YouTube Memberships and felt like nothing happened… you’re not alone. We’ve worked with thousands of creators and seen this same pattern over and over. You flip the switch, maybe a few fans join, and that’s it. A trickle of revenue. Not worth shouting about.

Want to know everything about YouTube Shorts CPM in 2025? The thing is — Shorts don’t have CPMs. That metric you’re used to seeing on long-form content (Cost Per Mille, aka how much advertisers pay for 1,000 impressions)? It doesn’t apply here.

We talk to a lot of creators who are doing pretty well. But we know that “pretty well” isn’t the limit.

If we had a dollar for every time a creator asked, “Is my CPM normal?” — well, we’d have a few AdSense payouts of our own. In 2025, the gaps between how much YouTube pays depending on niche, audience location, and monetization method are bigger than ever.

You’ve probably thought about translating your content before. Maybe even tried it once, gave up when it didn’t instantly take off, and moved on. Fair.

Your channel name won’t blow you up in search or recommendations. That’s not its job. YouTube’s algorithm doesn’t care much about the name of your channel. What your name can do is this: help people remember you, refer others to you, and start building a brand around what you do.

Digital music distribution seems simple on the surface. Upload track. Click a few buttons. Boom, you're everywhere.