Articles by Iryna Avramenko - AIR Media-Tech Blog - page 25
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Iryna Avramenko

Creator Growth Analyst at AIR

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Iryna Avramenko

Creator Growth Analyst at AIR

Iryna is an expert voice in the intersection of languages and the creative economy. Fluent in English, Spanish, and Ukrainian, she has dedicated years to exploring how language barriers are breaking down through innovative translation techniques. Iryna combines her passion for linguistics with a deep understanding of creator growth and the impact of multilingualism in the creative world. Follow Iryna for insightful perspectives on how language and translation are shaping the future of creativity and global influence.

Author's articles

How to Identify and Fix Weak Points in Your YouTube Videos Using Analytics

10 Jun 2025

How to Identify and Fix Weak Points in Your YouTube Videos Using Analytics How to Identify and Fix Weak Points in Your YouTube Videos Using Analytics

You know the moment. You’ve spent hours scripting, filming, and editing. Everything looks crisp. You hit publish. And then nothing. A few hundred views. Low watch time. You stare at the analytics dashboard and wonder: What went wrong?

What Kids' Channel Did with Metadata: Content Growth

27 May 2025

What Kids' Channel Did with Metadata: Content Growth What Kids' Channel Did with Metadata: Content Growth

If you’ve worked in the Kids content on YouTube, you already know the rules are different. The audience doesn’t comment or share. Growth is built on discoverability, and that makes metadata everything.

OOHAMI Case: Memberships Story Became 30% of Income

19 May 2025

OOHAMI Case: Memberships Story Became 30% of Income OOHAMI Case: Memberships Story Became 30% of Income

Memberships are playing a bigger role across all regions. We’ve seen it in data from over 3,000 channels, and the story of our partner, OOHAMI, is one of the most telling.