Iryna Avramenko
Creator Growth Analyst at AIR
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Iryna Avramenko
Creator Growth Analyst at AIR
Iryna is an expert voice in the intersection of languages and the creative economy. Fluent in English, Spanish, and Ukrainian, she has dedicated years to exploring how language barriers are breaking down through innovative translation techniques. Iryna combines her passion for linguistics with a deep understanding of creator growth and the impact of multilingualism in the creative world. Follow Iryna for insightful perspectives on how language and translation are shaping the future of creativity and global influence.
Author's articles

28 Apr 2025

Thinking about translating your content for Asia, but not sure where to start? Asia isn’t one audience. There are dozens of countries and each with its own languages, humor, platforms, and expectations. And if you treat it like one big market, you’ll miss the mark completely.

14 Apr 2025

Ever had a random clip from your video blow up on TikTok, Instagram Reels, or even Reddit? Maybe a funny moment, a catchy phrase – suddenly, your content is everywhere, reaching people who’ve never even heard of you. That, my friend, is user-generated content (UGC) in action.

14 Apr 2025

You’ve poured countless hours into creating a YouTube video, perfecting every cut, sound effect, and frame. Then, weeks later, you stumble upon another channel using your content. With the right tools and strategies, you can reclaim control and turn the tables by monetizing unauthorized uses of your content.