Articles by Iryna Avramenko - AIR Media-Tech Blog - page 17
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Iryna Avramenko

Creator Growth Analyst at AIR

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Iryna Avramenko

Creator Growth Analyst at AIR

Iryna is an expert voice in the intersection of languages and the creative economy. Fluent in English, Spanish, and Ukrainian, she has dedicated years to exploring how language barriers are breaking down through innovative translation techniques. Iryna combines her passion for linguistics with a deep understanding of creator growth and the impact of multilingualism in the creative world. Follow Iryna for insightful perspectives on how language and translation are shaping the future of creativity and global influence.

Author's articles

Revenue, Reach, Retention: How YouTube Changed in 2025

3 Oct 2025

Revenue, Reach, Retention: How YouTube Changed in 2025 Revenue, Reach, Retention: How YouTube Changed in 2025

2025 changed YouTube more than anyone expected. Creators who have been around for years felt it first. Strategies that worked last year started failing. YouTube just changed. Quietly, but deeply.

YouTube Premium is Growing – Here’s What That Means for Creators

1 Oct 2025

YouTube Premium is Growing – Here’s What That Means for Creators YouTube Premium is Growing – Here’s What That Means for Creators

When we look at the last five years on YouTube, one trend stands out more than most: the rise of YouTube Premium.

YouTube in 2025: 10 Countries You Can’t Ignore

29 Sep 2025

YouTube in 2025: 10 Countries You Can’t Ignore YouTube in 2025: 10 Countries You Can’t Ignore

YouTube is a global platform and a big market. What you need to know is where the shift is happening and why it matters to your revenue.