YouTube is packed. No matter how great your content is, it’s tough to break through the noise. But what if there was a chance to reach a new audience without fighting the same uphill battle?
That’s what a Microsoft Network is for. It’s not just a news site anymore—it’s now one of the best video distribution platforms for creators, offering access to over 2 billion viewers across platforms like Bing, Microsoft Edge, and the MSN App. Microsoft Network is currently an invite-only ecosystem, and as an official publisher, we’ve already started distributing our partners’ videos there.
So, why are creators joining Microsoft Network? Here’s what they told us.
A Chance to Be an Early Mover
“When you told me that starting on MSN is like starting on YouTube in 2006, the decision was made.”—Adriana, Travel Creator from Spain – 17,000 subscribers
Elena was looking for video distribution platforms to share her travel guides. We had already used our distribution service to share her videos on MEGOGO, and Microsoft Network was the next step in her distribution strategy.
“Low competition, high visibility, and a chance to be an early mover. I didn’t want to miss out.” Now, her videos are reaching new audiences on Bing and MSN, giving her a fresh start in markets she never thought possible. Adriana’s YouTube channel was generating $400 and on MSN she went to $4,500 within a couple of months.
Do you know what content MSN accepts? Videos in travel, gaming, sports, food and drinks that are engaging, well-made, and ready to connect with global audiences. Think your content fits? Contact us to get started!
The Draw of 2 Billion New Viewers
“Another 2 billion viewers with low competition? Worth a try.” —Lucas, Food Creator from Brazil – 98,000 subscribers
Lucas loves numbers, so when he heard about MSN’s reach, it got his attention.
“Look, YouTube isn’t small. But if there’s another 2 billion people I can connect with, why wouldn’t I?”
Lucas’s decision paid off. His Brazilian recipes are now being discovered by audiences in Brazil, Portugal, Spain, Italy, and beyond, all thanks to the tailored visibility MSN provides.
Standing Out in a Smaller Pool
“On YouTube, there are tons of creators like me. On Microsoft? Idk, maybe a thousand? Good odds”—Nicole, Fitness Creators from the United Kingdom – 110,000 subscribers
Nicole produces videos with her partner creator Jack. This duo has great content and we offered to showcase it for a new audience in a less crowded space.
“The idea of being in a smaller pool of creators was what sold us. It’s about being one of the first.”
With MSN’s curated feeds, their at-home workout videos are now finding eager audiences in places like Brazil, Spain, UK, Australia, Canada, and Germany. By focusing on curated feeds, Microsoft Network ensures targeted video distribution, helping creators like Nicole and Jack reach eager audiences.
Do you know what languages MSN supports? Videos in Korean, Japanese, English, German, French, Spanish, Italian, Dutch, and Portuguese can reach a global audience. Ready to connect with viewers worldwide? Contact us to get started!
From Skepticism to Opportunity
“I didn’t even know MSN is for creators. Who does, really?”—Kenji, Gaming Creator from Japan – 45,000 subscribers
Kenji’s initial reaction when we introduced Microsoft Network to him? Skepticism.
“I thought MSN was just a news site. I didn’t even know it had videos. But when you explained that it’s open for creators now, I figured—why not give it a shot?”
What sealed the deal for Kenji was how easy it felt. We handled the tricky stuff: approvals, metadata optimization, and compliance. For him, it was as simple as letting the system do its thing.
Why Creators Are Saying Yes to MSN
Microsoft Network offers more than just another platform—it’s a fresh chance to stand out by distributing videos. Here’s why they’re making the move:
Fresh Audiences, Less Competition
MSN is still new to video creators, and that’s what makes it exciting. While YouTube feels like an overcrowded city, MSN is like an open field. The competition is low, and the opportunities are huge. For creators who join now, it’s a chance to build a presence before the platform gets crowded.
Global Reach Made Simple
Reaching international audiences can feel overwhelming—different languages, metadata requirements, and platform rules. But on MSN, it’s easy.
With over 2 billion monthly viewers across platforms like Microsoft Edge, Bing, and MSN.com, this video distribution platform ensures your content gets exposure in markets you need. And with our help, your metadata and descriptions are optimized to connect with the right people in the right places.
A Partner You Can Trust
The process to get on Microsoft Network isn’t easy. That’s where we come in.
From navigating approvals to ensuring your content meets professional standards, we do the heavy lifting so you don’t have to. For creators, it feels like a smooth ride—but behind the scenes, we’re making sure everything is handled.
What’s the Video Distribution Process Like?
For creators, it’s simple. You request a video distribution through AIR Media-Tech, and we take it from there.
Here’s what happens behind the scenes:
- We review your channel and videos for eligibility.
- Your metadata and descriptions are optimized to ensure visibility in global markets.
- We submit your content for MSN’s professional approval process, ensuring it’s ready for seamless video content distribution across global markets.
Not every channel gets approved, but we’ll guide you through the process and do everything we can to give your videos the best shot.
Ready to See What Microsoft Network Can Do for You?
If you’ve ever felt like you deserve more for your content—more viewers, more reach, and more opportunities—MSN could be your next big step. Request distribution through AIR Media-Tech today, and we’ll see what we can do.
