Articles by Olha Yezerska - AIR Media-Tech Blog
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Olha Yezerska

Digital Storytelling Expert

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Olha Yezerska

Digital Storytelling Expert

Olha is a digital storytelling expert with a background in the creative economy and graphic design. With a strategic eye on social media trends, she transforms concepts into compelling narratives that help content creators connect with their audience. Follow her for a creative take on storytelling in today’s digital world.

Author's articles

AI translation, metadata optimization, and trends

21 Mar 2025

AI translation, metadata optimization, and trends How to Adapt Your Music Channel to Multilingual Audiences?

YouTube’s global push toward translation features is no secret. We’ve seen it with subtitles, multi-language audio tracks, and now YouTube is testing dubbing options. But what does this mean for music creators? Unlike talk-heavy content, music doesn’t need dubbing to break language barriers. However, your music can reach a much wider audience if you play your cards right. Here’s how to do it effectively without wasting time on what doesn’t work.

Finding the right niche on YouTube: CPM, trends & passion

21 Mar 2025

Finding the right niche on YouTube: CPM, trends & passion How to Choose the Best Niche for Your YouTube Channel

Want to choose the right niche for YouTube on the first try and avoid potential pitfalls? Then you’re in the right place. At AIR Media-Tech, we’ve seen firsthand how this choice can make or break a channel's success.

Expand to Europe: Top 5 European Languages!

17 Mar 2025

Expand to Europe: Top 5 European Languages! 5 Languages to Start With When Translating Your Videos for European Audiences

According to YouTube’s recent report, content localization is one of the hottest trends among creators in 2025. Why? It’s simple: you can earn 3x on your existing videos by translating them into other languages. Also: it’s trending because it works.