Olha Yezerska
Digital Storytelling Expert
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Olha Yezerska
Digital Storytelling Expert
Olha is a digital storytelling expert with a background in the creative economy and graphic design. With a strategic eye on social media trends, she transforms concepts into compelling narratives that help content creators connect with their audience. Follow her for a creative take on storytelling in today’s digital world.
Author's articles

21 Mar 2025

YouTube’s global push toward translation features is no secret. We’ve seen it with subtitles, multi-language audio tracks, and now YouTube is testing dubbing options. But what does this mean for music creators? Unlike talk-heavy content, music doesn’t need dubbing to break language barriers. However, your music can reach a much wider audience if you play your cards right. Here’s how to do it effectively without wasting time on what doesn’t work.

21 Mar 2025

Want to choose the right niche for YouTube on the first try and avoid potential pitfalls? Then you’re in the right place. At AIR Media-Tech, we’ve seen firsthand how this choice can make or break a channel's success.

17 Mar 2025

According to YouTube’s recent report, content localization is one of the hottest trends among creators in 2025. Why? It’s simple: you can earn 3x on your existing videos by translating them into other languages. Also: it’s trending because it works.
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