What is the Red Diamond Button and Who Can Get It?

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9 Min

Last updated

05 Oct 2024

Red Diamond Button

Curious about YouTube Play Buttons and how to score one for yourself? Join us on the quest for the ultimate prize – the Red Diamond Play Button! This is your path to hitting 100 million subscribers!

The Red Diamond Play Button is one of YouTube's most prestigious awards. It symbolizes a channel's monumental achievement. Let's delve into what the Red Diamond Play Button is, who has earned it, and how your channel can strive towards this incredible milestone.

What is the Red Diamond YouTube Play Button?

Red Diamond Button

Think of the Red Diamond Button as the ultimate YouTube badge of honor. Awarded to channels that hit 100 million subscribers, it's named after the rare and precious red diamond. This award represents unparalleled popularity and influence. Introduced in 2019, it stands above Silver (100k subscribers), Gold (1M subscribers), and Diamond (10M subscribers) Play Buttons in YouTube’s Creator Awards program.

Who Has the Red Diamond Play Button?

So far, only a few channels have joined this exclusive club and have received the YouTube Red Diamond Play Button:

An Indian music and film production company, T-Series became the first channel to hit 100 million subscribers in May 2019.

The Swedish YouTuber Felix Kjellberg, known as PewDiePie, reached this milestone in August 2019.

This channel, famous for its 3D animated nursery rhymes, joined the elite club in December 2020.

Sony Entertainment Television India's channel, offering a variety of shows, also crossed 100 million subscribers in March 2021.

American YouTuber Jimmy Donaldson, known for his philanthropy and elaborate challenges, hit the mark in January 2022.

This popular children's channel, run by Diana and her family, joined the club in June 2022.

Red Diamond Button

Kids Diana Show is our partner and they’ve became the largest kids vlog, reaching 100 million subscribers on YouTube! Join AIR Media-Tech to gain access to insightful data, advanced strategies for growing your YouTube channel, and fast support for any troubles you may face with YouTube.

 

Featuring two brothers and their adventures, this channel reached 100 million subscribers in September 2022.

What Did They Do to Get It?

Getting the Red Diamond Play Button is no small feat. Here’s what these channels did to achieve it:

  • Unique Content

Each channel offers something special, whether it’s PewDiePie's gaming commentary, MrBeast’s grand challenges, or Cocomelon's kid-friendly animations. Finding your niche and delivering unique content is key.

  • Consistency

Regular content uploads keep the audience engaged. Most of these channels post frequently, maintaining a schedule that their subscribers can rely on.

  • Audience Engagement

Interacting with subscribers through comments, live streams, and social media builds a loyal community. Channels like MrBeast excel in this by involving their audience in challenges and giveaways.

  • Quality Production

High production values, including good editing, sound, and visuals, attract and retain viewers. Channels like T-Series and SET India benefit from their professional production backgrounds.

  • Collaboration

Working with other YouTubers and influencers helps expand reach. PewDiePie, for instance, has collaborated with numerous creators, broadening his audience base.

How Can You Get There?

Red Diamond Button

Learn from Competitors

You don’t need to copy your competitors, but you can definitely learn from them. Check out their:

  • Top videos

What’s getting the most subscribers?

  • Audience feedback

What are people saying?

  • Keywords and style

What’s working for them?

  • Engagement tactics

How do they keep viewers hooked?

Use these insights to boost your own content.

Stay on Top of Trends

Keep an eye on trends to keep your content fresh:

  • Niche Trends

See what’s popular in your specific area.

  • Global Trends

Look at wider trends to attract new viewers.

Create content that taps into Google Trends while staying true to your audience.

Balance with Evergreen Content

Mix trending topics with content that always stays relevant:

  • Health and Wellness
  • Travel and Exploration
  • How-to Tutorials
  • Lifestyle Vlogs
  • DIY and Crafting
  • Travel Tips
  • Relationships and Social Dynamics

Post Regularly or Stream 24/7

To keep your channel buzzing:

  • Post weekly if you’re just starting out.
  • Go for more frequent updates if you’re established.

Translate Your Videos

Reach a global audience by translating your content:

  • Add Subtitles

Make your videos accessible to more viewers.

  • Use Multi-language Audio

Add translations with a human touch.

  • Create Translated Channels

Expand your reach to new regions.

Look at how channels like HZHtube Kids Fun and Kids Diana Show grew with AIR Translate.

Choose the Right Keywords

Boost your visibility with the right keywords:

Red Diamond Button

Employ Professional Channel Audit

Reaching 100 million subscribers might seem like a distant dream, but with the right strategies and support, it’s possible. 

AIR Media-Tech is more than just a support system – we’re your growth partners. We offer a whole ecosystem to help you crush your goals, with a team ready to analyze your channel’s performance, set goals, and speed up your success.

Our partners have already achieved significant results with us, such as recently reaching 125 billion YouTube views and achieving milestones of 100K, 1M, 10M, and 100M subscribers.

Among our partners, there are:

1 Red Diamond Button;

31 Diamond Buttons;

318 Gold Buttons;

2441 Silver Buttons!

Why Team Up with AIR Media-Tech?

Joining AIR Media-Tech means you’ve got a partner who’s as excited about your success as you are. We’re here to support every part of your journey, offering over 30 unique tools and services to keep you moving forward. Together, we’ll spot growth opportunities, set goals, and make things happen faster.

Check Out What We Offer:

  • Channel Safe

We’ve got top-notch safety services to keep your channel and content secure.

  • Financial Freedom

Imagine having access to up to six months' worth of your YouTube revenue upfront! With MilX, our creator-focused financial hub, you can. Get your funds in over 40 currencies, including crypto, and invest in whatever you need.

  • More Ways to Earn

We’ll help you tap into global audiences with translations, boost your brand partnerships, and get your content on various platforms.

  • Growing Your Audience 

Our toolkit is packed with everything you need to grow your channel. From pro ad campaigns and design services to expert support, we’re here to help you reach more viewers. Plus, we offer free tools tailored just for you.

  • AI Tools

AI tools are designed to help you climb the YouTube rankings, get more views, and make your content stand out – saving you time so you can focus on what you do best.

Achieving the Red Diamond Play Button is more than just a milestone; it’s a testament to your influence and creativity. Ready to take your YouTube channel to the next level? Join AIR Media-Tech and explore our Grow Faster package and other essential services designed to support, develop, and protect your creativity on YouTube and beyond. Together, we can make your dream of earning the Red Diamond Play Button a reality.

Let's grow your channel faster, together.

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