Insights & Trends - page 4
17 Nov 2025
Still Doubting Shorts in 2025? We’re Not. Here’s Why.
Some creators still hesitate with Shorts. We get it. The RPMs aren’t as high as long-form. It’s a different format, with a different feel. And if your channel has been built on 10-minute storytelling or tutorials, vertical video might feel like a detour.
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Show all17 Nov 2025
Still Doubting Shorts in 2025? We’re Not. Here’s Why.
Some creators still hesitate with Shorts. We get it. The RPMs aren’t as high as long-form. It’s a different format, with a different feel. And if your channel has been built on 10-minute storytelling or tutorials, vertical video might feel like a detour.
14 Nov 2025
10 AI Tools for YouTube Subtitles
Subtitles on YouTube matter. They improve rankings, boost engagement, and expand reach (when translated). While no one’s doing it manually in 2025, not all tools do it right. In this article, we’ll walk you through a field-tested rundown of 10 AI subtitle tools.
13 Nov 2025
From Strikes to 484% Revenue Surge: A Tech Channel Case
Not every YouTube crash looks like a crash. You just need to approach the situation strategically, and this could be the start of your success.
12 Nov 2025
5 Tips to Make YouTube Membership Work | Insider Interview
YouTube Memberships can bring you thousands in stable income, but they can also flop if done wrong. Some creators turn them on, see a few bucks, and think, “Yeah, this doesn’t work.” This is a misconception we’ve seen too many times. There are proven strategies to make YouTube Memberships overperform. Our experts have shared exactly how to do it, step by step.
11 Nov 2025
Advanced Retention Editing: Cutting Patterns That Keep Viewers Past Minute 8
YouTube’s retention curve doesn’t lie. If your viewers drop off before minute 8, you’re losing both ad revenue and algorithmic momentum. And while creators love to blame titles or thumbnails, the real issue often lies inside your editing patterns.
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On air
Show allDuration 5 Min
Author Nataliia Prokopchuk
Last updated 29 Nov 2022
AIR Media-Tech acquires ScaleLab – One of the leading YouTube Media Networks in the US and LATAM
Duration 9 Min
Author Olha Kapinos
Last updated 21 Nov 2022
The Rise of the Creator Economy: How We Help Turn Content Into Business
Duration 7 Min
Author Ivan Bohatov
Last updated 21 Nov 2022
AIR Media-Tech Partners with Vidby To Launch New Translation Services for YouTube Content Creators
YouTube Hacks
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30 Sep 2025
Mobile vs TV: How Device Trends Shape Your Content Strategy
On VidCon 2025, YouTube announced that over 1 billion hours of content are watched on TVs every day. TV viewership on YouTube has overtaken mobile since last year in the United States alone. But mobile devices still hold the majority of the views and attention on YouTube. So, how device trends can shape your content strategy? Let’s find out.
29 Sep 2025
How to Claim an Official Artist Channel (OAC) on YouTube
If you’re a musician that’s serious about establishing a professional presence and maxing out the monetization, getting an Official Artist Channel (OAC) is massive. Verified channel looks professional, collects royalties accurately, and shows legitimacy to both fans and industry partners. Here’s how you do it.
29 Sep 2025
YouTube in 2025: 10 Countries You Can’t Ignore
YouTube is a global platform and a big market. What you need to know is where the shift is happening and why it matters to your revenue.