Iryna Avramenko
Creator Growth Analyst at AIR
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Iryna Avramenko
Creator Growth Analyst at AIR
Iryna is an expert voice in the intersection of languages and the creative economy. Fluent in English, Spanish, and Ukrainian, she has dedicated years to exploring how language barriers are breaking down through innovative translation techniques. Iryna combines her passion for linguistics with a deep understanding of creator growth and the impact of multilingualism in the creative world. Follow Iryna for insightful perspectives on how language and translation are shaping the future of creativity and global influence.
Author's articles

19 May 2025

Memberships are playing a bigger role across all regions. We’ve seen it in data from over 3,000 channels, and the story of our partner, OOHAMI, is one of the most telling.

16 May 2025

Creators have been distributing their YouTube videos to MSN for a while now. It seemed like the platform had potential with a huge audience (2 billion+), almost no competition, and had just recently opened the door to user-generated content.

14 May 2025

Wondering where people can buy your music? Or if it even matters where you’re selling it, iTunes, Bandcamp, Beatport… aren’t they all the same? Not even close.
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